Wellness Trends in 2024: Our Predictions
As a wellness brand we are delighted to unveil our wellness trend predictions for 2024. From cutting-edge technology to ancient wisdom, we have insights into the wellness landscape that will shape the year ahead.
As you will see throughout this post, some trends may not be ‘trends’ afterall. Some relatively recent discoveries have transformed the wellness space and are yet to run their course as people slowly catch-up to the latest research.
We know how empowering it is to be well-informed in all things wellness, so we believe that knowing the upcoming wellness trends of 2024 will not only get you ahead of the wellness game, but help you decide what is truly worth intregrating into your daily life.
More wearable wellness smart tech
Group activity, getting outdoors, and pickle ball!
The anti anti-ageing movement – our favourite of the wellness trends?
We expect to see the anti-anti-aging movement continue to grow!
This refreshing movement is helping us to break free from the societal pressures and stereotypes associated with conventional notions of aging. Instead, this trend advocates for embracing the natural process of growing older with grace and confidence.
It encourages a mindset that prioritises overall well-being, self-love, and resilience, challenging the preconceived notions of what it means to look and feel a certain age. The anti-anti-aging movement celebrates the wisdom and experiences that come with each passing year, fostering a culture that values authenticity over the pursuit of an elusive fountain of youth.
As we witness and participate in this liberating trend, we get to find empowerment in redefining the narrative around aging, fostering a holistic approach to wellness that goes beyond the superficial, and embracing the beauty that comes with the passage of time.
Such a heavy topic definitely requires some fun and we LOVE Allure’s Magazine’s article on their choice to ban the term “anti-ageing” on their site, and the reaction is caused. Check it out here.
Continued focus on sleep
Another wellness trend we are delighted to see continue into 2024 is sleep optimisation. As research continues to prove the pivotal role of sleep in mental clarity, physical health, and emotional resilience, we will continue to improve the amount of sleep we are getting, and the quality of it.
In a world that has been glorifying hustle culture, this trend reflects a collective commitment to fostering a healthier and more balanced lifestyle. We love to see it!
Continued focus on gut health
The gut-brain connection is more than a wellness trend
Science now proves that your gut health, as well as your gut-brain connection, has a direct impact on your mood, focus and mental health. We love this information and digestible article by Zoe on the links between your gut and mental health.